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TheGive5 is a project of The Alpha Foundation

The Alpha Foundation is a 501(c)(3) non-profit organization with one primary goal: to reduce human suffering throughout all cultures and communities. It is the vision of the Alpha Foundation to significantly impact humanitarian relief efforts and relief organizations around the world with financial assistance, donor management and communications.

Founded in 2005, the Alpha Foundation began as a funding initiative designed to assist humanitarian efforts on the Asian continent. It was soon obvious that we were just touching the tip of the iceberg of human suffering, and the desire to do more quickly took root. In September of 2007, the concept of TheGive5 was placed on the table, and the potential of such a bold project was startling. It was quickly decided: We begin the TheGive5.

TheGive5 begins.

Over the course of the last 12 months, TheGive5 team researched hundreds of humanitarian relief organizations to find those that were working to combat human suffering—and were poised to do more if they could secure additional funding. You can find out more on each agency here.

Brent Robison
Brent's unique perspective on the immense needs in forgotten corners of the world was developed early in his life. Born and raised in West Africa, it was impossible for him to ignore the plight of the hungry, homeless, enslaved and hopeless living there. For over 15 years he witnessed great need along with the response of traditional humanitarian aid efforts.  

Beginning his career as Director of Publications at an international non-profit organization, Robison went on to become one of the earliest adopters of desktop publishing technologies in the Midwest. Establishing a startup printing company in the early 1990’s, and gaining a reputation as a technology leader in the marketplace, Robison went on to build one of Southwest Missouri’s premiere printing companies, serving as Vice President of Operations and then as President.

Robison’s creative direction moved him to start Robison Creative Studios, a creative firm specializing in the promotion and technology needs of the non-profit sector. Currently located in Ozark, Missouri, this multi-disciplinary firm covers creative services, brand and identity planning, campaign development, video production, online advertising placement and a host of Internet services.

Realizing the immense need of the non-profit sector in the areas of fund-raising and donor management, Robison launched The Alpha Foundation in 2005 in an effort to bring donors and organizations together to accomplish funding initiatives in some of the neediest areas of the world.  As the needs continued, it became apparent that the traditional process of donor development was severely lacking in relevance, capability and overall effectiveness. Robison considers TheGive5 initiative the beginning of a permanent solution to a number of challenges faced by organizations worldwide.

Carrie Young
Carrie Young has served on the Board of Directors of the Alpha Foundation since its launch in 2005. Raised and educated in Nigeria, West Africa, Carrie brings a unique international perspective to the Alpha Foundation. With first-hand in-country experience, and a personal familiarity with the plight and suffering that encompasses a majority of the third world, Carrie’s ability to recognize genuine need and determine proactive solutions is invaluable in an organization like The Alpha Foundation. 

Young served with the United Nations' Food and Agriculture Organization in West Africa, with primary responsibilities assisting the Regional Food Scientists with all administration functions. This office was charged with developing cost-effective weaning foods from locally-available raw materials - working to alleviate the challenges of infant malnutrition in developing countries. Carrie has also held numerous positions in Public Relations, Executive Management, Human Resources and organizational administration within a variety of companies with international operations. Experience in industries such as oilfield services, food manufacturing, executive resourcing, advertising, marketing, all gave her a platform for developing a unique and well-rounded personal skill set.

Young also served as Vice President of Young’s Distributing, an import-export company with an emphasis on exotic marble and porcelain tile and exclusive fixtures. Her responsibililities included developing new international resources for products as well as creating marketing strategies for the imported goods.

Young also served six years on the Board of Directors for Mountain Country Habitat for Humanity. During her tenure on the board, two of those years as President, she was involved with all aspects of growing a non-profit organization dedicated to providing affordable housing for families unable to enjoy home ownership through traditional means. Fund raising, major event organization, training, budgeting, finance, volunteer coordination and family training were all part of her portfolio during her time with this very active Habitat for Humanity Affiliate.

She is presently Business Administrator of Robison Creative Studios, a creative firm specializing in the promotion and technology needs of the non-profit sector. Located in Ozark, Missouri, this multi-disciplinary firm covers creative services, brand and identity planning, campaign development, video production, online advertising placement and a host of Internet services. In addition, Carrie manages Account Services for a variety of clients both domestic and international.

Dr. Charlie Kenny
Dr. Charles Kenny brings a wealth of information and capability to TheGive5 organization. His insights and experience with some of the world’s leading companies and non-profits are invaluable in establishing process and brand development for the organization.

Dr. Charles Kenny pioneered the ground-breaking approach to understanding consumer motivation and the emotional basis for building a brand. Experts hailed his work with Saturn as “The brand building event of the century.” Dr. Kenny is the founder and owner of The Right Brain People® a consulting firm specializing in psychologically based analytical work for Fortune 500 clients. He developed the pioneering proprietary methodology, Right Brain Interviewing, for consumer research, business research, strategic planning, management assessment and team building.

The Right Brain Approach to brand building delivers research projects and strategies that impact clients' bottom line by: • Developing advertising campaigns with powerful emotional impact on the consumer, resulting in increased sales • Redesigning how the customer experiences shopping for the product, thereby creating a new business model and a competitive advantage • Reducing advertising expense while increasing advertising effectiveness • Defining positioning strategies leading to focused capital investment, increased market share and profitability • Providing direction for new product development programs by uncovering in-depth understanding of what motivates the consumer

He also presents powerful workshops and seminars on a variety of key management issues including brand strategy development, consumer psychology and executive leadership.

Since 1972 Dr. Kenny’s firm, The Right Brain People, has worked on an impressive array of the best-known brands in America, including e-commerce and business-to-business commerce. Their clients include Abbott Laboratories, Merck, Schering-Plough, Amgen, Saturn, Corvette, FedEx, Coca-Cola, McDonald's, Slim-Fast, Clorox, Maybelline, General Mills, ABC, Discover Card, Viking Range, Silver Dollar City, Ensure, Similac and Nissan Pathfinder. Non-profit clients include National Council for Adoption, Family Research Council and Vitae Caring Foundation. His firm has formed a Strategic Alliance with Ethridge & Associates, LLC to implement a Master Plan designed to build a firm financial foundation for non-profits.

Clients hail the company’s work as fresh, innovative and essential to building their brands. Many companies have successfully shifted or changed business paradigms because of the firm’s discoveries and recommendations.

Dr. Kenny graduated cum laude from the University of Notre Dame and holds a Ph.D. in Psychology from Clark University. He has taught at the University of Memphis, the University of Tennessee and Pepperdine and has also taught the Leadership Classics course in the Executive Leadership program at Christian Brothers University. He has presented research papers at professional meetings and conventions and has also published many articles in scholarly and professional publications such as the Journal of Psychology, the Journal of Social Psychology, the Journal of Medical Hypnoanalysis and the American Bankers Association Management Update. His new book, The Right Brain Way: Drive Your Brand with the Power of Emotion, for marketers and business decision-makers breaks new ground in brand strategy.

Rhonda Boudreaux
Ms. Boudreaux's commitment to the fight against human suffering is more than an emotional response to the world around her. She has clearly shown her determination to be a part of the solution while exposing the problem.  Over the years she has worked with Heart for Africa, Water Wells for Africa, the Salvation Army's Gabelcrest, the National Eating Disorder Association, Save The Harp Seals, Arch Angels, Project Chains (music cd), STAND! Against Domestic Violence, Searching for Angela Shelton (documentary) and many more wonderful nonprofit organizations. Rhonda's involvement with TheGive5 is a powerful next step for her as she follows her commitment to make a difference.

With a broadcasting and communication background and a passion to help others, she has cultivated a relationship within the entertainment and publishing industries. Working many years as an independent publicist, she is well placed to spearhead an effective national and international publicity campaign. Ms. Boudreaux, over the years, has developed an impressive Rolodex in television, radio and publishing. She has obtained success in theatre, music, film, comedy, publishing and television areas of the entertainment industry for both her high profile and lesser known clients.

Rhonda Boudreaux brings over 20 years of entertainment industry experience to The Give 5 project. For many years she served as Marketing Director in Branson, Mo playing an integral role in driving business to many of the top shows and theatres. She has gone on to work as an independent publicist and to work with some of today's most notable celebrities, authors and music artists. In the last 10 years she has implemented, supervised and executed publicity campaigns for actors, authors, film premieres, music releases, tours, book and product launches.

 

 

Rod Kittleman
Rod Kittleman began his career in 1978 when he was hired by KTXR radio in Springfield, Missouri, to fill the overnite and weekend shifts doing weather and news. In 1980, he was then hired by KTTS radio as a news reporter and DJ for the late-night broadcast. In 1987 Rod became program director of KWTO and KTLQ, continuing in his effort to bring excellence to the radio market of Springfield, Missouri. In 1990 Kittleman was recruited to assist in the launch of KADI (99HitFM), a new contemporary Christian radio station in Springfield MO.  In 2003 Kittleman was instrumental in KADI’s nomination as “Radio and Records Station of the Year”. 

Soon after getting KADI off the ground, Rod pursued his musical career and was hired as keyboard player for Bill Gaither’s “Celebration Theater” in Branson MO. It was this transition to Branson that opened doors to the advertising field along with television production.
 
 Owner of SquareOne Communications, a recording, production and marketing company, Rod has gained notoriety as a music producer, advertising writer, and television producer. As SquareOne has offered Rod the flexibility to take on more opportunities in radio and television, Rod continued to grow in his musical career as well. He has performed with many famous Pop, Country, Christian bands and artists across the United States. Currently, Rod is producing the television shows “Shopping Western Style” and “On the Way to Branson” which airs on the RFDTV network in the USA and Europe plus hosts a morning radio show on 99 HIT FM in Springfield, MO.
 
 With personal familiarity and professional experience in the non-profit arena, Rod’s skills and talents bring the unique perspective of a well-honed, media-savvy promotional toolbox to the organization. Experience in radio, television, concert promotion and production, his work has been featured across America in a number of media outlets. In addition to his professional skill set, Rod’s network of nationally-known and award-winning artists, musicians and performers will only serve to build the awareness necessary to launch TheGive5 on a national level.